FISA’s second marketing campaign on Moneyweb was published this week, from 5 September 2022 to 8 September.
The campaign consists of two podcasts and one article. Moneyweb journalist, Amanda Visser, conducted interviews with FISA chair Ian Brink, vice-chair Penny du Plessis, and CEO Louis van Vuren.
The interview with Ian was used in an article with the title: “Service delivery failures at the master’s offices impact the economy.” Click here to read it. Up to yesterday it was shared 43 times on social media and by email, and elicited some comment from readers.
The interview with Penny is titled “Protecting assets arising from a Road Accident Fund or medical-negligence claim”, and was published as a podcast with a transcript. Click here to access it. Up to yesterday it was shared 8 times on social media and by email.
The interview with Louis is titled “Never allow the estate tax tail to wag the planning dog” and was also published as a podcast with a transcript. Click here to access it. Up to yesterday it was shared 62 times on social media and by email.
Click here for the Moneyweb homepage.
Click here for previous FISA campaigns on Moneyweb. The current campaign will also appear there from today onwards.